Конкретная catch phrase "We do not give you accurate color, we give you pleasing color" произносилась на курсах в середине 80х годов. В 1999 году эта позиция все еще вполне прослеживается, вот цитата из http://www.kodak.com/global/en/professional/support/techPubs/e73/e73.pdf
Why a Color May Not Reproduce Correctly
In color film, the three dye layers are capable of producing a pleasing rendition of most subjects. Occasionally, a photographer may have difficulty in reproducing a particular color, even when the film has been manufactured, stored, exposed, and processed correctly.
Because many photographic images include people, good reproduction of skin tones is a primary consideration in designing a color film. The rendering of neutrals (whites, grays, and blacks) and common “memory” colors, such as those of the sky, grass, and sand, is also important. These are the colors that films are designed to reproduce well under a variety of picture-taking and processing conditions. Other colors, for example, chartreuse, teal, lime, pink, and orange may not reproduce well. A film could be designed to reproduce these colors better, but then some of the more important colors might suffer.
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Best,
Iliah
